Howzat! is an subscription magazine that has been building its fanbase since 2024. Containing a blend of fun and educational content for children, it is the only dedicated children’s cricket magazine available globally.
According to the ‘Chance to Shine’ charity, participation in cricket is on the rise, with more than half a million British children connecting with the game over the past 12-months via in-school and community programmes. Girls aged 7+ represented more than half of total participants.
The special edition feature issue lands in stores May 20, spotlighting the growth of the women’s game as well as a bonus pull-out wall chart to track competition results. It will also include the latest and greatest from across the world of cricket, including exclusive interviews with Cricket stars Sam Billings and Grace Scrivens, as well as British businesswoman, entrepreneur and cricket lover, Sara Davies.
Copies will be available at selected grocers, bookstores, and newsagents nationwide and via the brand site at howzatcricketmag.com.
Women’s cricket is one of the fastest-growing areas in global sport, with Lord’s citing that “the UK market alone [is] projected to be worth £1 billion by 2030”. Statistics from the English Cricket Board (ECB) note a +13% increase in girls teams competing in 2025 YoY, with more than 600 new teams registered.
“Cricket is a game for everyone” says Howzat Global Ambassador and former England World Cup Winner, Liam Plunkett, “at Howzat! we always do our best to ensure that our content reflects this. Role models in sport are very important, and the opportunity to shine a spotlight on the women’s game in particular for this special issue is something we’re so excited to be able to do.”